McKinney Launches Inaugural McKinney Historic Half Presented by BMW on March 28, 2026

(McKinney – December 8, 2025) McKinney will make history on March 28, 2026, as the city hosts the inaugural McKinney Historic Half Presented by BMW, a new signature running event that blends fitness, family fun, and hometown pride. More than a race, the event is designed as a celebration of community, history, and healthy living in one of North Texas' fastest-growing cities.

Hosted by TUPPS Brewery, the inaugural race brings the BMW Dallas Marathon's standard of excellence to McKinney while creating a distinctly local experience. Runners will travel a scenic course highlighting McKinney's charming historic downtown, tree-lined neighborhoods, and expansive park system, offering participants a race that is as memorable as it is motivating.

The event will feature a Half Marathon, 5K, and Kids 100M Dash, welcoming runners of all ages and experience levels — from first-time participants to seasoned athletes. In addition to promoting healthy lifestyles, the race gives back to the community, with proceeds benefiting Scottish Rite for Children of Frisco, supporting world-class pediatric orthopedics and sports medicine care for children throughout North Texas.

"Bringing a new race to McKinney is an exciting milestone for our organization," said Jason Schuchard, President of the Dallas White Rock Marathon. "This community has a spirit and character that make it an exceptional host city, and we can't wait for runners to experience it firsthand. Race day will showcase everything that makes McKinney special." Race weekend will also include a festive post-race celebration at TUPPS Brewery, featuring live music, food, local vendors, and activities for spectators and participants alike. For more information or to register, visit www.mckinneyhalf.com.

# # #

About Visit McKinney

Visit McKinney strives to bring visitors to our community to generate economic impact by promoting and developing McKinney as a destination for business and leisure travelers. The organization's goal is to help all visitors fully experience McKinney's historic charm and friendly, vibrant atmosphere, and to enjoy themselves so much, they'll return again with their family and friends. Visit McKinney works with individuals, tour operators, brides, reunion groups, meeting and event planners, travel writers and other journalists, and our tourism partners (attractions, hotels, restaurants, and cultural venues) to help visitors enjoy their time in McKinney. Our services are all free of charge.

About the McKinney Historic Half

The McKinney Historic Half Presented by BMW is a premier spring running event launching March 28, 2026, in McKinney, Texas. Organized by the team behind the BMW Dallas Marathon, the race features a half marathon, 5K, and kids' dash welcoming participants of all ages and abilities. The event showcases McKinney's historic downtown, vibrant park system, and family-friendly neighborhoods while offering a polished, professional race experience. Proceeds benefit Scottish Rite for Children in Frisco, reinforcing the event's mission to promote health, fitness, and community impact. For more information, visit www.mckinneyhalf.com.

About The Dallas White Rock Marathon

The Dallas White Rock Marathon (DWRM) is a nonprofit organization with a focus on promoting health and physical fitness through running events and related activities. The organization is comprised of 15 volunteer board members and a full-time staff with various backgrounds and running experiences that help carry out the mission of the DWRM as well as support the growth and impact of the DWRM portfolio of events in the Dallas-Fort Worth community. Dating back to 1971, the organization hosts year-round events culminating with Dallas' largest and Texas' longest running marathon: the BMW Dallas Marathon. Now in its 54th running, the marquee event, with 12 running and walking events for all ages, will attract runners from across the globe and hundreds of thousands of spectators to Dallas' largest single-day sporting event. The BMW Dallas Marathon course highlights iconic Dallas landmarks and is recognized as the official marathon of the City of Dallas. Since naming a primary beneficiary in 1997, DWRM has donated more than $4.5 million to Scottish Rite for Children. For more information, visit www.dallasmarathon.com.